Is There a Best Day to Launch an Email Marketing Campaign?
Conventional Wisdom on Email Timing is EvolvingA 2016 email marketing study concluded that Emails sent on Saturdays generate 60% higher-than-average conversion rates.Wow! Everyone should start mailing...
View ArticleYou can now request your GMass invoices
If you're a paid subscriber, you can now view the invoices for your account.1. Launch a regular Gmail Compose Window.2. Set the To field to invoice@gmass.co.3. Type anything you like in the Subject...
View ArticleDesigning Successful Email Campaigns
GMass has one of the highest delivery rates in the email marketing industry, but delivery is only one component of a successful email campaign.Email marketing proves time and again to yield the most...
View ArticleCreating Quality Email Content and Great Subject Lines
Make your Email Stand out as Relevant and ValuableFirst things first - and this cannot be emphasized enough - subject line is crucial. Subject lines not only introduce the tone and contents of your...
View ArticleHow to get the best support from the GMass team
GMass is a bigger operation than it was when it launched in September of 2015. Now there are multiple team members, we use Zendesk as our support ticketing system, and we have tons of blog content...
View ArticleEmail Marketing for Medical Practices
A few years ago, I attended a marketing conference designed to help physicians boost their visibility online, where I met several enthusiastic medical professionals. To this day, one interaction with a...
View ArticleAutomatic follow-up email bug fix for large attachments
GMass users using the email auto follow-up feature may have noticed that their auto follow-ups failed to send sometimes. Below is an explanation of when the issue surfaces and how we fixed it.The...
View ArticleWhat to do if you get a "Requested entity was not found" error after clicking...
Occasionally, after you've composed your mail merge campaign in Gmail and hit the GMass button, instead of sending, you may receive this error in the yellow status bar up top:Your mass email has NOT...
View ArticleYou can now manually request a detailed campaign report
As a GMass user sending mail merge campaigns from your Gmail account, you are likely aware that campaign-level reports are sent to the [CAMPAIGNS] Label, which is a sub-Label of the GMass Reports...
View ArticleYou can now toggle GMass Report notifications on and off
When you send a Gmail mail merge campaign with GMass, reports are generated and placed under the GMass Reports label. Everytime an email is opened, an "open" notification goes into the Opens label,...
View ArticleNew Gmail Mail Merge Feature: Use Suppression Lists to filter out recipients...
Now you can set a "suppression list", also known as a "do not send" list when sending a Gmail mail merge campaign. Any email address on the suppression list will be filtered out of the current...
View ArticleHow to resend your Gmail mail merge campaign to blocked email addresses
If you sent a mail merge campaign with GMass and found that you experienced some blocking, you may want to re-send your email to the email addresses that blocked you the first time. You may especially...
View ArticleHow to resend your mail merge campaign to bounced email addresses because you...
If you sent a mail merge campaign with GMass and found that some addresses bounced because you went over your Gmail limit, you may want to re-send your email to the email addresses that bounced the...
View ArticleWhy your Gmail account becomes inaccessible when sending a big mail merge...
If you've ever been locked out of your Gmail account while sending a large mail merge campaign, you're not alone, and don't be alarmed. It's normal Gmail behavior, and you'll be able to use your...
View ArticleHow to include a personalized link in a Gmail email marketing campaign
GMass, the ultimate email marketing tool for Gmail, offers lots of mail merge personalization options, from simple mail-merge personalization to fallback values and even automatic first name detection....
View ArticleHow to resend your Gmail mail merge campaign when you get errors
In the last few days, we've noticed an increase in the number or errors returned to GMass by the Gmail API. The Gmail API is the interface by which GMass connects to your Gmail account and sends email...
View ArticleHow I used GMass to buy a brand new 2016 Lexus under invoice cost
My wife and I with our brand new 2016 Lexus NX 200t on August 1, 2016. We used GMass to negotiate the price of the car and never set foot in the dealership other than to pick up the vehicle.As an email...
View ArticleHow to uninstall GMass
Occasionally, a user is unable to handle all the sales generated by using GMass and therefore wants to uninstall GMass.If you find yourself in this predicament, this is how you do it. It's a two-step...
View ArticleNew Feature: Recurring automated email campaigns with Gmail and Google Sheets
We just enhanced GMass so that you can now send emails automatically to new rows added to your Google Sheets spreadsheet.Be sure to reload Gmail in Chrome to get this GMass update.This is the second...
View ArticleUpdates made to our Gmail Mail Merge Extension
It's time to reload Gmail in Chrome because in addition to launching automated recurring email campaigns, we've made several improvements to the look and feel of GMass.1. The Build Email List...
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